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online. reputation. management.

Own What People Find When They Look You Up

When people look up your company on a search engine like Google, what is it that they see? Do they come across a tidal wave of irrelevant content or poor reviews or maybe they find a 404 error? All these things are dangerous and essentially the death of a brand in the online space.

That is where online reputation management services come into play — the process of professionally building up your brand in the online space so that people see it in a good light.

Review management Search suppression Positive visibility

how it works.

How Does ORM Work?

First things first – if you want ORM done right, you need to enlist the aid of a reputation management company or an ORM consultant. They will help you craft the perfect reputation management strategy that should be tailored to the specific needs of the client, which is what we do here at Bumsa.

Just to give you an idea, a comprehensive strategy by Bumsa could include things like:

  • New brand-positive pages
  • Targeted SEO
  • Brand content
  • Social strategy
Online reputation management services | Bumsa
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New pages that show the good work

The creation of new websites and pages that highlight positive aspects of your business and brand identity.

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SEO so they actually rank

Highly targeted SEO services to improve the ranking of these websites.

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Brand-specific content

The creation of brand-specific content for your website, social media, press releases and the like to get the word out more effectively.

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A stronger social strategy

A more effective branding strategy for your social media platforms so that you strengthen your relationship with your target audience.

the payoff.

How Bumsa’s ORM Services Help You

When you choose Bumsa to be your reputation management company you get a better level of access to the market and a higher quality of public perception.

Credibility A good ORM consultant will help craft a brand-specific strategy that engages and relates to customers. This means helping you build up those positive reviews and feedback across social media in a sort of digital word-of-mouth approach.
Fewer negatives Negative reviews are some of the fastest ways that business crashes. We help negate that by finding out the reason for poor reviews and identifying how to build positive perceptions.
Visibility With quality ORM services, the visibility of your website increases on search engines, thanks to our multi-faceted approach. Higher visibility and positive outlooks mean more customers.

orm services we offer.

Six services that work as one package

ORM isn’t just a single campaign or initiative. It is a multi-faceted approach that is made up of different services. These services come together to offer you a comprehensive package deal. Here are some of the aforementioned services that we here at Bumsa offer.

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Reputation Analysis

Before we can help you craft a strategy, we first need to understand your image. We analyze the company website, socials, blogs, as well as online reviews (good and bad). This gives us an idea of what we have to work with.

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Content Creation

Strategy is one thing, but the content is the bread and butter of positive representation in the online space. This means we create blogs, social posts, articles, press releases and landing pages to name a few. These represent your business in a more positive light and drive traffic.

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SEO

Content is great, but without proper SEO work, it won’t have the same reach or impact. Our in-house SEO experts will take your brand to where it needs to be and get the traffic you want with whitehat SEO best practices.

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Online Review Management

As an ORM service provider, we can help you both acquire and manage your online reviews. We help you craft an ideal strategy that will encourage more of your target audience to leave positive feedback.

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Social Media Management

As we mentioned before, SMM or social media management goes hand-in-hand with all this ORM. We ensure that your presence and message are consistent across the different platforms that you want to target. Keeping your profiles up to date and filled with engaging content is the key to winning over potential customers.

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Reporting and Adjustments

Lastly, at the end of all the other procedures and services, we help you analyze the progress made, areas that are lacking and adjustments that need to be made. We will then create detailed reports for you that can help figure out what the next steps might be.

canadian-owned.

BUMSA TALENT SOLUTIONS IS A CANADIAN-OWNED PROVIDER OF DIGITAL MARKETING AND TALENT SOLUTIONS ENABLING TOP COMPANIES TO WIN THE FIERCE BATTLE FOR BUSINESS DOMINANCE.

why bumsa.

Reputation work done honestly, or not at all

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No fake reviews, ever

We build genuine positive feedback from real customers. Fabricated reviews get detected, removed and penalised, and they destroy the trust you hired us to protect.

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SEO and ORM in one team

Suppressing negative results is search work, not PR work. Our in-house SEO specialists do it with whitehat methods, which is why the improvement holds.

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We find the cause, not just the symptom

A pattern of poor reviews usually points at something real. We tell you what it is, because burying the review without fixing the cause only buys you a few months.

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Reporting you can act on

Detailed reports on progress made, areas that are lacking, and the adjustments needed — so the next steps are a decision rather than a guess.

faq’s.

Reputation management, answered

The questions businesses ask before starting reputation work.

Worried about what is showing? Send us your brand name. We will tell you what your first page of search results actually looks like to a customer. Request Proposal
01.What is online reputation management?
It is the process of professionally building up your brand in the online space so that people see it in a good light. In practice that covers what appears when someone searches your name, what your reviews say, how your social profiles read, and what third parties have published about you.
02.Why does my brand’s first page of search results matter so much?
Because for most prospects it is the whole interview. If they find a tidal wave of irrelevant content, poor reviews, or a 404 error, the decision is usually made before they ever reach your website. That first page is effectively your brand’s front door.
03.Is ORM the same as PR?
They overlap but they are not the same. PR earns coverage; ORM decides what people find and in what order. A great press hit that ranks on page four does nothing for your reputation, which is why ORM is as much search work as communications work.
04.Do I need ORM if I have no negative reviews?
Often yes, because the alternative to bad results is not good results — it is no results, which reads as unestablished. Building the positive footprint before you need it also means you are not starting from zero the day something does go wrong.
01.Can you remove negative reviews?
Where a review breaches a platform’s own policy — fake, defamatory, or from someone who was never a customer — it can be challenged and often removed. Where it is a genuine unhappy customer, it cannot. What we do there is find out the reason for poor reviews and identify how to build positive perceptions around them.
02.Will you write positive reviews for us?
No. Fabricated reviews violate every major platform’s terms, get detected and removed, and can result in a public penalty notice on your profile. We build genuine feedback instead, by making it easy and natural for satisfied customers to leave it.
03.Should we respond to negative reviews ourselves?
Yes, and quickly, because future customers read the response more carefully than the complaint. We help you build a response approach that is calm, specific and non-defensive, and we can draft on your behalf where volume makes that impractical.
04.Which review platforms do you cover?
Google Business Profile first, since it carries the most weight for most businesses, then whichever platforms matter in your sector — industry directories, marketplaces, employer review sites, and the social platforms your customers actually use.
01.How long does reputation management take?
Review response and profile cleanup start immediately. Shifting what ranks on your brand’s first page is search work, so it follows search timelines — typically a few months of consistent content and SEO before the page looks materially different.
02.How do you measure ORM performance?
What ranks for your brand name, review volume and average rating, sentiment across mentions, and the share of your first page you control. We help you analyze the progress made, areas that are lacking and adjustments that need to be made.
03.Is ORM a one-off project or ongoing?
The initial analysis and cleanup is a project. Keeping it that way is ongoing, because new reviews and new third-party content arrive whether you manage them or not. Most clients start with the analysis and continue at a lighter monthly cadence.
04.Can you guarantee a negative result disappears?
No, and be wary of anyone who does. We cannot control a third party’s website or a search engine’s ranking. What we can do is build enough credible positive material that the negative result stops being the first thing anyone sees.

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