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What are Digital Marketing Services?

Before we tell you about what we do and why you should opt for our services, let’s first hash out the meaning behind our services. Digital marketing is an umbrella term for professional services or efforts put towards marketing. More specifically, it refers to efforts in advertising and growing a following in the online space. This is usually done through search engines, social media platforms and other paid channels. This is a highly digitized and modernized approach. It tends to yield much better results than the more traditional marketing venues like television or print.

Digital Marketing Company | Digital Marketing Toronto | Bumsa

What Do We Offer?

We offer a wide range of digital services that ensures every move we make in an effort to boost online marketing sees positive outcomes. Bumsa Talent Solutions leverages the internet and cutting-edge strategies to help you boost the reach of your customers.

why bumsa?

Cost effective talent solutions
for all your business needs

Bumsa Talent Solutions is a dynamic, full-service provider. Our service offering is in not only the recruitment space, but the digital marketing space. However we don’t rely on flashy tricks or illusions to give clients a false sense of security. Instead, we roll up our sleeves, put in the work to provide top of the line services.

So many agencies provide customers with a one-size-fits-all package. That’s not how Bumsa works. With this in mind, we work with our clients to give them a customized experience. This approach is taken in the quest to boost online presence and reach.

These custom online approaches are designed for your specific business needs, essentially becoming an extension of your team.

We don’t just throw a strategy in the air and hope it sticks. At Bumsa we take the time to understand where you stand in the market. The goal is to get you where you ideally want to be. In fact, you don’t even have to take our word for it. Our testimonials speak volumes about who we are and what we do for you. Having said that, do have a look at all the services that Bumsa Talent Solutions has on offer for you!

Services we offer

SEO Services

Through our carefully customized white-hat SEO services, we help our partners achieve a high level of traffic through their website. This means you not only get reach, but maximum ROI (Return on Investment). Our team uses extensive on-page, off-page and technical SEO tactics, keyword research and data tracking to give you those quality leads, which drive up your conversions. You also get an added benefit of some of the professional industry-leading tools that we use specifically for this purpose like SEMRush. This is a full-scale keyword research tool to measure and track your essential metrics.

SMM Services

Looking to expand your social media presence? As part of your digital solutions strategy, we identify goals, competitor benchmarks and even identify customer behaviour. This combined with our in-depth data analytics, helps us develop a custom SMM services strategy for your business in the online space. What this means is you get to engage the audience you want, when and where you need it. To give you an idea of what this can include, we can create and manage a complete social media campaign for you across major social platforms like Facebook, LinkedIn, Instagram and Twitter. It all just depends on the specific needs you face.

Web Design

Your website is often the first point of contact for the majority of your customers. It is the virtual face of your business and tells them everything they need to know about your business, brand and services. Therefore, it only makes sense that you put out the best first impression; that’s where we come in. Our team of experts will help you craft a user-friendly and visually unique website from scratch. To give you an idea of what you can expect, we do logo creation, styleguide prototype of site, banner creation, the creation of images for the website as well as social media, layout designing and so on.

Web Development

User experience is key for any business that’s looking to grow their clientele. At Bumsa, we professionally design, redesign and optimize customer-facing, enterprise web apps as well as websites as part of our web development services. This means that in the long-run you will benefit from higher conversions from your target audience and establish a strong online presence in the market.

PPC Services

Now you can reach your customers with a high level of precision thanks to our data-driven PPC services, otherwise known as Pay Per Click. Our specialists are experts with AdWords and other analytical platforms. Therefore, you can rest easy knowing that your paid campaigns are in the hands of experienced professionals. We make the most of each keyword and carefully monitor the results to ensure maximum ROI. On top of all these aspects, we also provide our clients with detailed Google reports that will tell you exactly how your campaigns and online initiatives are performing. This in turn allows us to collaborate with you and see what needs to be improved in a highly targeted manner.


The reviews you get online, define your online reputation; this can make or break your business. With Bumsa’s internet marketing tactics and ORM services (Online Reputation Management) you can improve on this aspect. This plan allows you to monitor and improve your ORM practices so that the business gets more positive reviews, which can help boost your online presence overall.

Content Marketing Services

Quality content on your website and social media lays the foundation for SEO best practices, and other strategies. It is the reason people visit your site and stay on it. When you entrust Bumsa and take up our content marketing services, we will ensure this quality. From blog articles, to social media campaigns, we will make sure it carries the right message, clarity, creativity and adheres to Google’s standards. Not only that, but we also make sure that each and every piece of content is highly SEO optimized so that you get the best reach.

Email Marketing Services

Be honest, how many emails do you skim over and delete in a given day? By choosing Bumsa’s email marketing services, you are moving one step in the right direction to standing out in the crowd. We create a personalized email marketing strategy that will reduce the number of emails ending up in the spam folder. Our strategy will also ensure that there is more call to action happening so your customers click through! With just the right keywords and curiosity gaps, we make your emails stand out.

Bumsa Talent Solutions is not only a provider of quality RPO solutions, but a full digital marketing and talent solutions expert.


What are some of the biggest digital marketing challenges in 2022?

Some of the most difficult challenges faced in the digital marketing space include:

  • Customer-centric strategies
  • Creating engaging content
  • Complying with privacy and data regulations
  • Having a mobile-friendly approach
  • Maintaining omni-channel marketing strategies
Will digital marketing benefit my business?

Yes, it absolutely will. Digital marketing is a key component in raising awareness about your services, products and who you are as a brand. It takes specific skills to cut through the crowd and the noise. By analyzing digital channels, studying competitors and coming up with a business-specific strategy, you can find the relevant opportunities to grow within a given market.

What is the fastest growing form of digital marketing in 2022?

According to the latest trends in 2022, the fastest growing digital marketing format is video-based content.

What are the top 5 digital marketing trends in 2022?
  • Influencer marketing is growing.
  • AI and machine learning are becoming commonplace.
  • LinkedIn is growing in the digital space with increasing active users and higher engagements.
  • Marketers have to innovate when it comes to SEO as traditional methods won’t cut it anymore.
  • Jobs in the digital space are climbing fast.
What digital marketing strategies will work the best for me in 2022?
  • You need to cash in on first-party data.
  • Use machine learning to leverage paid media.
  • Personalizing the strategy for customer’s needs and experience is a step in the right direction.
  • Your digital marketing strategy should prioritize customer privacy.
  • Make the most of short-form video content like TikTok and Reels.
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